Newspapers are the News

Just finished reading a piece in Creative Loafing about the Atlanta Journal-Constitution  http://blogs.creativeloafing.com/freshloaf/2009/01/15/ajc-is-losing-1-million-a-week/

This does not make me jump for joy but at the same time I cannot help wondering “what are they thinking?”.  Readership and advertising losses have been in the making for quite some time.  But in reality, when technology began it’s long march into the newsroom, no one in the business knew how to really take advantage of it.  This is very well described  in Slate.com’s Press Room column on Jan.6, 2009  http://www.slate.com/id/2207912/  .

But the end is not near.  It’s just that the folks making decisions on what a newspaper should be are not getting it.  The Christian Science Monitor recently announced that it will cease daily printing.  In an interview with CSM editor John Yemma, http://www.npr.org/templates/story/story.php?storyId=99239994 , sees things different.  This could be the first major crack in the code that has been eluding newspapers confidence.  Let the games begin.